Consultants
Our Consultants draw from a wealth of strategic, commercial and technical-based experience to translate client
challenges into solutions. Our team of Consultants include:
Partner, prmaconsulting™
David Sykes |
David's contact details | |
David Sykes is the founding partner of prmaconsulting™. He has over 14 years experience working in the field of pricing and reimbursement, market access and health outcomes and has held senior leadership roles at Lilly and J&J. At Lilly, David was responsible for endocrinology, women’s health, men’s health, oncology and cardiovascular. At Johnson & Johnson, David led the pricing, reimbursement and health outcomes group at Ethicon for EMEA. David has developed European and Global pricing, reimbursement and market access programmes to quantify, capture and communicate product value, including several launch compounds across multiple therapy areas. David has published extensively in the area of health economics and was responsible for various NICE, HTA and pricing and reimbursement submissions. David has an MSc in Health Economics from York University. |
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Tel: +44 (0) 1252 786284 |
Partner, prmaconsulting™
Sotiria Papanicolaou |
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Sotiria's contact details |
Sotiria Papanicolaou has over 9 years experience in the pharmaceutical industry. Before joining prmaconsulting™, Sotiria was on the corporate leadership team of Janssen-Cilag Greece, heading health economics, pricing & reimbursement, market access and governmental affairs and serving in a number of EMEA and global strategic teams. Prior to Janssen-Cilag, Sotiria was a member of the European Health Outcomes Risk Sharing Agreements Research group of Eli Lilly, developing health economics and outcomes strategies to support local pricing & reimbursement negotiations for new products. Sotiria has also contributed to the development of the G10-high level group report on innovation and provision of medicines of the European Commission. Therapeutic areas of expertise include CNS disorders, women’s health, psoriasis, pain, nosocomial infections, heamatology and infectious diseases. Sotiria has co-authored a book and numerous scientific publications and holds an MSc in International Health Policy from LSE and an MBA from Athens Business School. |
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Tel: +30 2108021938 |
Partner, prmaconsulting™
Mark Larkin |
Mark's contact details | |
Mark Larkin has over 9 years experience working in strategy consulting and finance, specialised in healthcare. Mark has strategy development experience across a broad range of therapeutic areas, at both the European and global levels. Mark has extensive experience of advising North American and European Biotechs on pricing, reimbursement and market access strategies, either for in-house launches or in support of business development objectives. Clients include AstraZeneca, GSK, Covidien, Javelin, MedImmune, Savient and Targanta. Mark has a degree in Natural Sciences (Biological) and a PhD in Experimental Psychology from the University of Cambridge (UK).
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Tel: +33 (0) 645 900 348 |
